ODF Conference
April 21-23, 2015
The Organization Design Forum (ODF) is an association of practitioners’ intent on sharing knowledge, creating community, and promoting excellence in practice to help organizations around the world be effective, successful, and inspiring places to work. ODF has been in operation for over 25 years, and linked with an European branch who also sponsors events and conferences each year. The broader vision of ODF is to be the international community that connects, convenes and creates innovative and leading edge thinking where theory and practice come together to advance organizations through design.
This year the 2015 ODF conference was in the Silicon Valley, home of SPRING Network. Stu Winby was asked to be a keynote speaker and SPRING presented two of their current projects.
Imagining the Future of Healthcare
Dr. Terry Carrol, Chief Innovation Officer for Dartmouth Hitchcock Health (DHH) and Dartmouth Medical School, and Peter Gaarn, social system architecture designer for SPRING Network, discussed how DHH is adapting and transforming itself organizationally from a B2B to a B2C model. The session defined the potential disruptive discontinuities within the HealthCare ecosystem and how DHH is structuring itself to take advantage of potential shifts.
Bon Secours Adaptive Ambidextrous Organization Design
Dr. Daniel Goulson MD, Chief Medical Officer, and Rick Vanasse, organization capability designer for SPRING Network, discussed both the creation of an adaptive enterprise-wide organization design, and then the implementation of the adaptive system-wide design with one market location using an ambidextrous start up. This project is unique in using a “Silicon Valley” start-up model in an ambidextrous platform to drive healthcare reform.
Keynote: Stu Winby - Creating Organizations fit for the future and fit for people
Technology is disrupting industry after industry – as well as disrupting the practice of Organization Design. In particular, social technologies (the products and services that enable social interactions in the digital realm) are driving accelerated consumer demand, and driving organizations to be more user-experience based, integrated, dis-organized into much smaller fluid project-based structures, and designed to be as flexible as distributed networks. Mr. Winby discussed these issues, provided examples, and highlighted the practitioner’s role in the new design process.